Pattern Interrupt

A pattern interrupt is a sales technique designed to break the pattern of a prospect's normal behavior. By interrupting the prospect's normal pattern, the salesperson can more easily engage the prospect in a conversation, introduce a new product, or close a sale.

Active Listening

Active listening is a technique that is used in order to better understand a sales prospect. It involves paying close attention to what the prospect is saying, both verbally and non-verbally, in order to gain a clear understanding of their needs and wants. Feed back the content and feeling of the prospect’s words to confirm you heard the prospect correctly and ask clarifying questions to ensure understanding.